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  • Writer's pictureTammy Barley

10. How to Write a Business Book to Attract New Customers, Clients, or Natural-health Patients

—The Blog Series: Blog 10


Part 1: Develop Your Concept


Revise Your Topics

So, you’ve defined your book’s concept with a mission statement, back-cover copy, and a one-line book summary (elevator pitch). You’ve also researched published books that have content and target readers similar to yours, and determined your book’s unique niche.


Now, revise the list of your book’s topics to reflect the new information your book will deliver that none of the books you researched has provided, and/or the distinctive angle you will use that those authors have not used. Remove unnecessary topics from your list and add any new topics to your list.


As you revise your topics, be sure to keep uppermost in your mind the needs of your target audience, the prospects for your business funnel. Make certain the topics will give your readers the solutions they need.


See you when you come back.


Prefer to complete your manuscript draft in just one to two days? Work with award-winning author, book coach, and editor Tammy Barley for $795, and speak—not write—your entire manuscript draft in about 8 to 12 hours. Tammy provides personal, one-on-one book-creation assistance, from development of an initial idea to a top-of-the-line published book in your hands. Visit https://www.pogofishmedia.com/book-creation to learn more about Tammy’s Platinum Draft™ 2-Day Book-Creation Program, or simply Contact us.


The content for this blog series is taken from my book Business Gold: How to Write a Book to Spotlight Your Expertise, Attract a Ton of New Customers, and Explode Your Profits!, available at Amazon.com. (The publisher, Business Book Productions, is now PogoFish Media, owned by the author of this article).


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